Journal of Strategic Marketing
Last updated ISSN 0965-254X
Journal of Strategic Marketing is published by Taylor & Francis in business, management and accounting. It is a subscription journal. Its article processing charge is not published.
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What it publishes
Recent work in Journal of Strategic Marketing concentrates on these topics, taken from its published record rather than from its own description:
- Customer Service Quality and Loyalty
- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
- Innovation and Knowledge Management
- Consumer Retail Behavior Studies
- Business Strategy and Innovation
- Technology Adoption and User Behaviour
- Environmental Sustainability in Business
- International Business and FDI
- Service and Product Innovation
Key facts
| Publisher | Taylor & Francis |
|---|---|
| ISSN | 0965-254X, 1466-4488 |
| Subject area | Business, Management and Accounting |
| Access | Subscription |
| Article processing charge | Not published |
| Indexed in | Web of Science — Emerging Sources Citation Index · Scopus |
| Articles published | 1,314 |
| Publishing since | 1993 |
| Journal website | www.tandfonline.com/toc/rjsm20/current |
Facts come from OpenAlex, DOAJ and Wikidata and may lag the journal’s own pages. Check the publisher’s site before submitting. Indexing shown here is what is recorded, not a complete picture — about a third of journals have no indexing recorded anywhere we can read, so “not recorded” does not mean a journal is absent from Scopus or Web of Science.
Journals like Journal of Strategic Marketing
Other established journals in business, management and accounting, if this one is not the right home for your paper: